Monday 28 February 2022

The next Premiere Vision Paris hybrid show to take place in July


Just when many economies are navigating their way out of the pandemic in the hope of returning to normality after two long, challenging years, the world has been thrown into chaos by the Russia-Ukraine crisis.  

How economic implications will affect the world garment industry due to war and sanctions against Russia, we shall wait and see, and should we feel it’s still possible to continue with the route to recovery in the coming months, the international business community may be travelling more regularly again soon.  Holding on to that thought, organisers of the Premiere Vision Paris trade fair for the global fashion and textile industries have announced the new dates for the next event with a reshuffling of its overall schedule*.

The next Première Vision Paris event will take place in JULY, not September as historically.

Reporting a great success for its February 2022 event, organisers said they are looking forward to a positive outlook for the next July show, which, in addition to new features, aims to welcome the return of the major international markets (Asia/USA), after this season’s upturn in visitors from the UK and the main European countries. 

The physical show will be held 5, 6 & 7 July 2022 at Villepinte, Parc des Exposition; while the Digital Week will take place online 4-8 July 2022.

In its role as a guide for the entire industry, Première Vision Paris will bring together creative proposals increasingly focused on sustainability, both in its Smart Creation space, which showcases innovations designed to foster more responsible fashions, and in the entire offer presented by its exhibitors. 

The July edition will also mark the return of Maison d’Exceptions, an exclusive space bringing together the ultimate in creative savoir-faire for the international luxury industry, which will go from being an annual event held in February to a biannual one.

PREMIÈRE VISION PARIS reports a successful February 2022 hybrid edition

The Première Vision Paris February 2022 edition, which took place on February 8, 9 & 10 at Paris Nord Villepinte and an online Digital Week on its website from February 7 to 11, was deemed a successful show for the upstream global creative fashion industry.

The organisers said the dual physical and digital format, attracted some 74,600 visitors (including 60% international), succeeded in bringing together the market’s major players around the key issues driving fashion at this time of economic recovery for the sector. 

The reported attendance was up 18% compared to the September 2021 event, attesting to Première Vision’s central role in the creative fashion industry, said the organisers.

“Première Vision Paris wraps up an encouraging edition in terms of the sector’s outlook for recovery. The show confirmed the important role played by events of its kind in supporting the business of industry professionals: Première Vision not only successfully maintained its flagship event despite a still uncertain context, but also offered a model to unite the sector and facilitate the contacts that are so indispensable to the industry’s business recovery,” said Gilles Lasbordes, General Manager of Première Vision.

The top 10 visitor countries in February were mainly European, with a good increase in the number of Italian visitors and a spectacular rise in the number of visitors from Spain and the United Kingdom, whose visitors doubled since the September 2021 hybrid event. Outside of Europe, visitors from Turkey and the United States were back, while travel restrictions continued to impact professionals from Asian countries (Korea, Japan, China).

On the programme at this February edition was a selective offer centred on the latest developments from 1,080 exhibitors - including 63 new companies - from 41 countries. In addition to the offer and the opportunities for meetings and discussions between buyers and suppliers, forums and fashion inspiration spaces at the show, including a 3D forum and an online Live Sourcing experience, helped guide professionals in building their spring-summer 23 collections. 

The February event marked the return of a series of 20 conferences, including fashion seminars, at the physical show as well as a selection of online Digital Talks. 

For its part, the Digital Week also broadened its audience, reported the organisers, registering 63% international visitors at a time when health restrictions remain strong. On the online Première Vision Marketplace, the number of page-views for the e-shops of exhibitors registered for this edition totalled 61,725, compared to 60,124 last September.

Videos of the conferences can be watched by visiting: REPLAYS OF THE TALKS

*2022 Premiere Vision CALENDAR for upcoming shows

Made in France Première Vision 30 & 31 March 2022

Venue: Carreau du Temple, Paris

Denim Première Vision Berlin 17 & 18 May 2022

Venue: Arena Berlin, Germany

Première Vision Paris 

5, 6 & 7 July 2022 - Parc des Expositions, Paris Nord - Villepinte

4-8 July 2022 – Digital Week on www.premierevision.com

Fashion Rendez-Vous 7 & 8 September 2022

Venue: Carreau du Temple, Paris


All photos from the February 2022 edition, courtesy of Premiere Vision Paris.

No comments:

Post a Comment