Understandably visitor numbers to the February 2020 edition of Première Vision Paris, the world’s leading trade show for upstream global creative fashion industry, dropped by more than 20% compared to the February 2019 show in the face of a travel ban from many countries and areas greatly affected by the Coronavirus, in particularly from China, which has become one of the key markets for European and international fabric and fashion professionals.
Nevertheless, organisers welcomed 44,414 international visitors and buyers from 124 countries to the event, held February 11-13, to view the latest on offer from 1,710 exhibitors in yarns and fibres, fabrics, leathers, surface designs, accessories and fashion manufacturing - with 48 countries represented.
This was a solid showing, reported the organisers, despite 45 Chinese companies initially registered were not able to attend the show nor be represented by their European teams.
Attendees voiced their approval for an event rich in inspirations, experiences and expert and strategic talks on the sector’s key issues, including eco-responsibility, technologies, societal changes, unique know-hows and more, said the organisers.
The show also incorporated a full programme driven by eco-responsibility, engaging visitors with a Smart Creation area that welcomed 58 exhibitors who presented their latest eco-responsible innovations and fashion tech, in addition to hosting a full range of conferences in the Innovation Talks Area to explore the fashion of tomorrow, all of which were particularly well attended.
Fashion trend information prepared by the Première Vision fashion team for spring-summer 2021 was also highly acclaimed, with forums and seminars were filled to capacity, notably that dedicated to the dynamic Sport & Tech sector. The «Mutations» exhibition exploring the link between technology and nature was well received, and the private evening organised at the Musée des Arts Décoratifs for the «Marche et démarche» exhibition dedicated to lace at Maison d’Exceptions added a new dimension to the show in February.
Starting from 2021, Première Vision Paris has announced that it will be changing the calendar of its flagship event, to the end of January/early February for the spring-summer collections, and to the first two weeks of July for the autumn-winter collections.
Première Vision Paris said the change is necessary in order to meet the requirements of a market in which collection creation and delivery timings have by and large multiplied.
Specifically, in 2021, Première Vision Paris will be held from 2 to 4 February for the Spring-Summer 22/23 collections and from 6 to 8 July for the Autumn-Winter 22/23 collections.
Meanwhile Première Vision Group has announced the launch of a new show in China scheduled to take place November 27, 28 and 29 2020 at the Shenzhen Convention & Exhibition Centre, bringing together a creative range of materials – yarns, fabrics, accessories, leathers, textile designs – from a broad selection of Asian and European producers, according to PV, saying it will enable the PV group to establish a position in China in this market that is expected to become the world’s largest in terms of clothing and luxury goods as of 2025.
This will be a side-by-side show to be held in the heart of Fashion Source, one of the leading textile and fashion trade shows in Asia, which takes place twice a year in Shenzhen, in the South of China, an area which is now fast becoming an international hub for the region’s textile and fashion industry (due to its proximity to Hong Kong and GuangZhou) and technological developments.
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