And supporting the international crowd made up of fashion media, bloggers, celebrities, buyers and designers is a fleet of stylish chauffeur-driven Mercedes-Benz's (including the iconic G-Class and Mercedes-Maybach) moving them around the capital to the 80 or so catwalk shows and presentations.
Trousers from cropped to sweeping lengths seem to be the order of the day, in a wide range of materials, including denim, wool and cotton mix, in bright hues to simply black. Straight-line jackets and coats along with statement bags, wide belts, platform heels, booties or stilletos complete the look.
Mercedes-Benz has a long-standing status as London Fashion Weeks' official car sponsor with its 15th season supporting British fashion.
All images from Mercedes Benz.
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