Lenzing's press conference at Premiere Vision Paris on 7Feb 2017. Picture supplied by Lenzing. |
Lenzing's Chief Commercial Officer Robert van de Kerkhof said they have achieved a new business model by developing a new cellulose fibre called Refibra ™, which is the result of combining cotton scraps and wood from sustainably managed forests. This new closed loop business model could open the door for additional developments using other natural fibres, added Amit Gautam, Lenzing's Vice President Global Business Management Textiles.
Lenzing COO Robert van de Kerhof (l.) and Amit Gautam, Lenzing VP Global BM, handling a garment made with Refibra ™. © Lucia Carpio 2017 |
Tencel image on recycling. |
© Lucia Carpio 2017 |
The new fibre Refibra ™ stands for "Reduce, Reuse and Recycle", and is obtained by employing Tencel® (80%) and another 20% made up of recycled cotton scraps.
It is obtained through a similar technique as the one used for producing Tencel and can be manufactured in the same facilities and machines at Lenzing.
Refibra ™ is already available in the Spanish fashion chain Zara as part of their Join Life campaign Spring 2017 offering, just launched to coincide with Lenzing's announcement at Premiere Vision Paris.
Zara, traditionally a customer of Lenzing, has taken on an added new role as a supplier, providing Lenzing with pre-consumer cotton scraps, with which Lenzing had turned into pure cotton fibres and combined with Tencel® fibre to form the new Refibra ™ fibre that are in turn made into garments.
"Our Tencel fibre has been internationally recognized for its environmentally resdponsible closed loop productiono process," says van de Kerkof, "the new Refibra fibre offers a deep sustainability profile that clearly contributes to curcular economy."
"For Lenzing, developing circular business models in the fashion industry ensures the decoupling of business growth from pressure on ecological resource consumption. It reduces the need to extract additional virgin resources from nature, and reduces the net impact on ecological resources," adds van de Kerkhof.
“At present Refibra is produced with 100% pre-consumer cotton, but new developments made with other natural fibers might also be achieved,” says Gautam, who also acknowledged that the new Refibra fibre could be more expensive than the premium Tencel fibre.
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