London Fashion Week will be back in June, showcasing upcoming designers including AGR Knit, Ahluwalia, LABRUM London, Carlota Barrera, QASIMI, Olubiyi Thomas and Robyn Lynch.
This season, which will be held from June 10 to 13 2022, designers are pushing the boundaries of what menswear is, according to the British Fashion Council (BFC), creating collections that challenge and eliminate gender constructs, reflecting fashion's ability to adapt and change.
Click HERE for the new schedule.
Many shows on the schedule are presented by "DiscoveryLAB".
The DiscoveryLAB is an immersive showcasing environment to discover and connect with new emerging brands. Creative collaborations often explore the intersection of fashion, music, art, photography and performance.
This season, the DiscoveryLAB is in collaboration with Dazed magazine. All DiscoveryLAB shows can be watched digitally during London Fashion Week (11th - 13th June).
Click HERE to watch highlights from DiscoveryLAB in February 2022.
Meanwhile, British Fashion Council has once again collaborated with the shopping destination of Bicester Village.
The Creative Spot x British Fashion Council pop-up boutique is open at Bicester Village, until 15 June 2022, promoting innovative and sustainable British design, coinciding withe The Queen's Platinum Jubilee. The boutique includes previous LFW designers Completedworks, Eudon Choi, Phoebe English and many more. Bicester Village is located on the outskirts of Bicester, a town in Oxfordshire, and can be reached by train from London and Oxford.
Additionally, the BFC is also launching this season its updated online London Fashion week platform, having appointed digital agency IBM to redesign the website and match it to the level of creativity as seen in the in-person catwalk displays.
IBM creates a cloud-based platform that aims to interact fluidly with the global fashion industry and encapsulate the high-end perspective of the designers involved.
Powered by IBX iX Experience Orchestrator, the new redesign result on the platform taking a human-centred and value driven approach, involving the development of current features and event schedules.
London Fashion Week has launched and helped build the career of many of today's leading designers. The new online platform no doubt will enhance the creative forces for the vast pool of talent London is hosting.
All images: British Fashion Council
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