Blossom Premiere Vision gives first insight into new textiles for Autumn/Winter 18/19 season

Luxury Jersey - fabrics combining sporty and elegant attributes were on
show at Blossom Premiere Vision.
The watchword for this new autumn winter 18/19 collection
is TRANSFORMATION, i.e. transforming fabrics
initially conceived for ready-to-wear
 into fabrics for street-style looks,
with a special focus on Athletic-Leisure. 

For those in the fashion trade looking for advance fabric and leather inspiration before the main trade show season in the autumn, Blossom Première Vision which was held at the Palais Brongniart in Paris last week ( 4 - 5 July) offered them a first glimpse of things to come.

Organisers reported an atmosphere of optimism after two days of a productive show that saw visitor numbers went up by 23% - registering 1,058 visitors compared to 861 in the launch event in July 2016.

This third edition was crowned a major success, with industry professionals broadly voicing their enthusiasm.  Following France, Italy had the 2nd largest number of visitors, with attendance up by 3.5 % over the July 2016 event. In 3rd place were visitors from the United Kingdom (+ 26%), while the United States (4th) and Belgium (5th) - both showed a stable but significant presence.

Launched one year ago by the Première Vision trade fair group, the show dedicated to pre-collections - so-called to allow early showing to the industry  -  is today part of Europe's dynamic trade show calendar.

Designed to maximise exposure for each o the 90 exhibiting companies, the open layout format evoking the style of intimate showrooms made it a user-friendly environment to conduct business.

Said show director, Guglielmo Olearo: "Our exhibitors are more than satisfied with this edition. They were able to meet with their key customers in a working yet friendly atmosphere. Precollections are most definitely a creative period on their own, independent of the international catwalk shows. Yet in a similar vein, they rely on creativity to stand out and be competitive.  Today, a pre-collection can represent up to 60% of the season’s turnover. They are of major importance to the luxury brands, to which Blossom Première Vision has responded with this custom offer, in a timeframe that’s complementary to the Première Vision Paris shows."

Among the highlights, Denis & Fils's pre-collection showcases femininity in plain silks that are fluid, structured, glazed or shaded. Light or quilted jacquards, along with textiles that evoke feelings, emotions and shine are the earliest indicators of our autumn winter 18/19 collection.

From Denis & Fils: sensations, emotions and brilliance, as shown here and showcased at Blossom Premiere Vision. 

Also look out for fabrics with an understated and luminous nature to autumn winter 18/19, as those showed by Hurel (in photo above).  Along with classic silks, their plains are rich with texture, and free of any notion of uniformity. In terms of fancies, the new designs include unique colours and shine pointing to an understated and luminous nature.

Malhia Kent of France - fabric doyen to high fashion - staged a special 2-day atelier during the  Blossom PV fair to show off its hand-loom capabilities, from yarn selection to warp preparation and hand-woven sampling.  

Images supplied by the Premiere Vision group.