Calling all fashion-conscious cyclists. These flattering helmets embody the spirit of heritage design while being theft-proof.
They form part of the new Epoch helmet line by California company Thousand Helmets - creators of classically-designed bicycle helmets - marking the company’s second anniversary.
According to co-founder Gloria Hwang, a long-time cyclist herself, these helmets have been designed as a stylish alternative to traditional bulky headgear that people would want to wear.
They are also guaranteed against theft in that if your helmet gets stolen while securely locked to your bike, Thousand will replace it. There is a secret Poplock System to keep the helmets secured to your bike.
Designed with air vents and cooling channels that provide optimum airflow, they come complete with vegan leather straps playing for an eco-friendly ethos.
From what started as a mission to simply get more people wearing helmets and a fascination with heritage design and iconic stories from the past, Thousand continues to pay homage to their signature Heritage Collection of helmets that are the crossroads of vintage moto and modern minimal.
“We wanted to tell our story authentically and felt that our second anniversary was an opportunity to progress our brand,” notes Gloria. “We believe that the story behind the product is as important as the product.”The Epoch line embodies an expression of a time in history or a person’s life, with the new collection inspired by the past tales of Steve McQueen and the iconic Bel Air Cadillac as well as the Nordic Modernism. These stories are a nod to the past and were influential and inspirational to the product development team.
The new Epoch colours are Speedway Creme, Willowbrook Mint, and Nordic Wood, which is created by a colour water dipped technology. Advanced features include vegan leather straps, copper hardware and the signature PopLock system that allows the cyclists to easily lock the helmet to the bike as well as a magnetic buckle for a one-hand fastener that’s pinch-free.
Thousand is committed to help curb the impact of bike accidents, promote active and community living, and make quality product without causing unnecessary harm to the planet. As a member and committed to the “1% for the Planet” organization, where the proceeds go towards environmental causes that help contribute to a healthy planet.
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