Sunday, 18 June 2023

Trade fair: PREMIÈRE VISION PARIS launches "A Better Way" Eco-Responsible Programme in July 2023 edtion

Come this July 4, 5 & 6, Première Vision Paris will once again play host to the world's textile and fashion professionals congregating at  Parc d' Expositions in Villepente, north Paris for the  international trade show.

After making schedule adjustments to adapt to a new calendar since 2022, Première Vision Paris now takes a new step forward to better align with evolutions ongoing in the global fashion market. 

Organisers say this edition, which will focus on  Autumn-Winter 24-25 collections, has been redesigned to meet the many challenges the textile and fashion industries are facing today, resulting in transformations driven by the transition to sustainability, regulatory changes, the impact of the pandemic on consumers' clothing consumption, the implications of the geopolitical crisis, the new needs of buyers within fashion brands, adaptation strategies for supply chains, and the new challenges facing manufacturers.

Première Vision Paris - February 2023 event

Marking a turning point for the show, the July show will see major changes in four key areas: 

First of all, Eco-responsibility is the new paradigm at the heart of the repositioning of the show and its offer, thanks to the new a better way programme.

Secondly, an evolved show layout and the creation of a PV Hub dedicated to innovation.

Third is a (r)evolutionary approach to fashion information and the trend forums.

In this evolving context, the world’s creative fashion professionals will come together at the Parc des Expositions de Paris Nord Villepinte to find inspiration, exchange ideas and build their new collections of ready-to-wear, accessories (fashion jewelry, leather goods) and footwear for the Autumn-Winter 24-25 season. An edition featuring a wealth of new products and sources of inspiration, services and programming.

Première Vision Paris - February 2023 event


Gilles Lasbordes, Managing Director of Première Vision said "This second edition of Première Vision Paris on the new July calendar is full of new features.  

"A new step has been taken, and we are particularly pleased to support the sector in its environmentally responsible transition with the new PV programme, A Better Way. This initiative, which we’ve been working on for over a year, aims to simplify buyers day-to-day work and help guide them, while decoding and promoting the real advances made by the textile industry and its investments in favor of more sustainable fashion. More than 260 manufacturers are already eligible for this programme. 

"I would add that the launch of the deadstock offer meets a complementary and growing need across all our markets."

Première Vision Paris - February 2023 event
A favourite event for trade buyers, designers, production heads, fashion and accessories brand managers, and professionals from related industries, Première Vision Paris visitors will discover the creative proposals and developments of 1,293 exhibitors from 45 countries, including spinners, weavers, tanners, textile designers, accessory and component makers, and garment manufacturers, chosen by Committees of professionals and experts.  Their material collections and new developments can also be discovered on the online Première Vision Marketplace  while the list of exhibitors is available on the Première Vision website.

The number of exhibitors this July is 14% more than the July 2022 event, said organisers, and up 4% over the February 2023 (1,245 exhibitors) events.  Exhibitors come from mainly Europe including Italy, France, the UK, Spain, Portugal and Germany, as well as from the Mediterranean basin  such as Turkey, Morocco, Tunisia and Asia including Japan, Korea, India, and China.

Their material collections and latest developments  can also be discovered at the online Première Vision Marketplace (the list of exhibitors is available on the Première Vision website.

Première Vision Paris - February 2023 event

The fair is divided into eight Universes serving all creative fashion markets, covering Yarns (and fibers), Fabrics, Leather, Designs (textile designs and motifs), Accessories (and components), Manufacturing (for fashion), Manufacturing Leather (apparel, small leather goods, leather shoes manufacturing), and Smart Creation (technical and technological innovations, sustainable materials).

New on offer this season includes "A BETTER WAY " : a new programme to help understand the show’s offer, featuring a display on the stands of some 200 participating exhibitors, based on five criteria represented by pictograms (social initiatives, production sites’ impacts, traceability, product composition/processes, finished product durability and end-of-life).

The integrated into the Smart Creation area are four players specializing in the resale of deadstock.

The Smart Creation area is dedicated to responsible innovations from 56 exhibitors featuring their new materials and finishings, covering technological solutions and services.

In addition, in the new PV HUB space, a new display and layout in the heart of Hall 6 will focus mainly on a new SOURCING SOLUTIONS forum.

In terms of fashion decoding, a new ECO-INNOVATION AREA will be integrated into the new SOURCING SOLUTIONS forum.

There will also be seminars on trends and talks dedicated to discussions surrounding the challenges of eco-responsible fashion.  In addition, a half-day event on July 5 will be dedicated to Smart Tech, organized in partnership with The Interline online magazine and platform.

Visitors can also discover the latest study by the "Institut Français de la Mode" as part of the IFM-Première Vision Chair regarding consumer behavior towards eco-responsible fashion in Europe and the United States. The results will be unveiled during a conference hosted by Gildas Minvielle, Director of the Institut Français de la Mode’s Economic Observatory on Tuesday, July 4, 4pm  in the Talks Area (PV Hub - Hall 6).

Moreover there is a wealth of information and educational content to be found in the eco-responsibility section of the Première Vision online magazine, in which one can consult five white papers that shed light on the industry’s key sustainability issues (downloadable from the Première Vision website), covering Fashion & Sustainability - the key issues and the keys to responsible sourcing; Fashion & Leather; and, new this season, a white paper produced in collaboration with the fashion tech specialist magazine The Interline: Fashion & Technology - How Smart Tech is shaping tomorrow’s fashion.

All photos of  Première Vision Paris February 2023 by Lucia Carpio.

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