As the men’s fashion week Pitti Uomo in Milan will celebrate its 100th edition with the return of its physical show from June 30th until July 2nd, Bemberg™ will showcase six menswear outfits from the cutting-edge collections created by young talents of the Milan fashion institute – Istituto Secoli.
A fashion film entitled “LA FORMA” featuring the talented students is launched to commemorate the occasion.
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| Commissione della Forma |
100% Bemberg™ fabrics, produced by Tessitura Grisotto of Italy, have been used in a printed version for the creation of these 6 looks comprising shirts, padded outerwear, and quilted sections. Bemberg/Bemberg™ , the brand name of the regenerated cellulose fibre Cupro, produced only by Asahi Kasei, is a fibre that comes from the smart and technologically advanced transformation of cotton linter pre-consumer materials and converted through a traceable and transparent closed-loop process. Its unique characteristics includes exceptional touch, soft and smooth as silk, like second skin, with brilliance and radiance. It also has anti-static and breathable qualities, while being biodegradable and compostable.
Bemberg™ is also partner of C.L.A.S.S. the international ecohub founded by Giusy Bettoni in 2007 which has established itself as a reference point in the fashion and textile business for brands, designers, manufacturers, students and and all those determined to make fashion smarter.
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