Friday 7 May 2021

Premiere Vision Paris to launch one-off event FASHION RENDEZ-VOUS this summer

It is vitally important for people to have physical contact, to connect and network with one another in the traditional way as far as trade fairs are concerned.  Thus it is interesting to learn that  one of the fashion and textile industry’s most crucial trade events, Premiere Vision Paris, has announced that it will launch a new one-off, one-time event entitled Fashion Rendez-Vous  running from June 30th to July 1st 2021, to take place at a new central Paris venue: the GRAND PALAIS ÉPHÉMÈRE.

This is timely in response to the French Government’s recent announcement that trade shows will be reopening as of June 9, with the implementation of a new health passport.

Organisers say this new event is a one-shot format adapted to the time period and the market demand, aimed to bring together an international offer, presented by exhibitors or their agents. Exhibitors who meet Première Vision's selection requirements and who have committed to Première Vision Paris.  Targeted visitors are French and European.

"We wanted to provide a reunion event for everyone involved in the businesses participating in Première Vision Paris. Most of our exhibitors have told us how eager they are to see their clients again. We are very lucky to be able to hold the event in the Grand Palais Éphémère, an amazing new temporary exhibition space right in the heart of Paris, on the Champs de Mars between the Eiffel Tower and the École Militaire. It's a superb setting for a return to trade fairs," says Gilles Lasbordes, General Manager ofPremière Vision.

The Grand Palais Éphémère is a indeed an architectural feat enjoying a unique location designed by architect Jean-Michel Wilmotte and built by GL events. 

Installed on the Champ-de-Mars at the beginning of 2021, it will remain in place until the end of the Olympic and Paralympic Games in Paris in the summer of 2024. A structure that can be dismantled and reused, built from sustainable materials - a project fully in sync with today's environmental imperatives.

Meanwhile PV orgasnisers have also announced their other Denim Premiere Vision events that will be staged in the following months.  First on list is the 2nd edition of the Digital Denim Week, followed by another physical show in Superstudio Piú in Milan slated for October 13 – 14, and a third event in 2022 on May 17 and 18 in Arena Berlin.


Images from Premiere Vision Paris.


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