Forget designer bags, a cool road bike is the latest must-have, says Olympic champ Trott

Judging from the enthusiasm shown over the weekend for the London-Surrey bicycle races, one can be forgiven to conclude that cycling has become a favourite national sport and the attitude to riding bicycles has certainly changed dramatically since the London 2012 Olympics.

 

Versatile folding bicycle from Dukebike

Take it from Olympic cycle champion Laura Trott in an interview last week with the Evening Standard, the image of road bikes has transformed and is today a status symbol to rival the designer bag.

Trott said when she started cycling when she was a kid, it was not popular and she felt “almost embarrassed” going down the road on her bike.  She thinks today things have certainly changed, and it has become “a craze” and considered to be “cool”.

“It’s like a designer handbag.  You spend all that money and you don’t want to ruin it.  It’s the same kind of thing,”  said Laura Trott.

Now if you’re seeking something contemporary and handy, almost as light as a handbag, cool Italian label Dudebike have created a collection of vintage folding bikes which are very on trend and awesome.

The retro-inspired but light bike with a frame made in steel is perfect for anyone who wants the freedom to take off into the countryside or fly through the city streets.

With 20 inch wheels, the Dudebike which comes in 5 colours can be easily stowed in the car or taken on public transport, and at only £275 it’s cheaper than many designer handbags.

Now available at limelace.co.uk