Hong
Kong trade fair FASHION ACCESS celebrated its 30th Anniversary by playing host to more than 11,800 international trade visitors (including 8,697 buyers) from
83 countries at its latest edition. The fair was held 31 March to 2nd April at the Hong Kong Convention &
Exhibition Centre, and organised by APLF.
The focus of this edition of
FASHION ACCESS (staged concurrently with the Materials, Manufacturing & Technology (MM&T) Fair) was on Fall-Winter 2014/2015 collections for leather and fashion accessories, footwear, bags and apparel presented
by 482 exhibitors from 25 countries and regions. Among this year’s exhibitors
were 104 first-time exhibitors from Bangladesh, China, Chile, Hong Kong, India,
Indonesia, Italy, Japan, Korea, Lebanon, Madagascar, Netherlands, the
Philippines, Taiwan and USA. The Philippines and Turkey also set up special product display platforms to highlight their respective specialties and crafts.
The country that saw the largest increase in visitor numbers was China, as the country's transformation from a manufacturing to consumer-led economy continues. Buyers from China increased significantly by 7.78% this year in comparison to last year’s event, and many of them were representing established European and US retail brands with operations in China.
In its efforts to create business and trading opportunities between
buyers and exhibitors, the organisers set up “Buyers Meet Sellers” breakfast
meetings, and continued with its sponsored Hosted Buyer Programme that was participated by 23 buyers from 11 countries which included buyers from department stores Lotte form Korea
and Franck Et Fils from France.
"If I could rate 1- 5 stars I will give Fashion Access a 10."
Buyers were impressed with the event as a resourceful fair for their business. From the US, Shiela Mae Rivera of Hardy Pink said “If I could rate 1-
5 stars I will give Fashion Access a 10. This is the best fashion fair I have
attended in Asia so far. I was able to connect with high quality suppliers that
could support my unique designs. Also, I am amazed with the organisers’
arrangement on networking events and information on the mobile app, which saved
me a lot of time.”
According to Natalie Lacroix from Franck Et Fils of France, one
of the companies that took part in the Hosted Buyer Programme, the fair has
been useful for sourcing: “This is my first time to Fashion Access and I am
impressed with the product designs which are suitable for our private labels.”
Vladimir Kvantaliani from Ketroy LLS of Russia concurred: “We are a Fashion
brand in Russia with retail stores in London, Moscow and Ukraine. Fashion
Access is full of opportunity and the scale is perfect. I attended the business
matching and breakfast meetings. The exhibitors are all good quality. So far I
have already found 7 contacts that I will further develop partnership with.”
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A glamorous display of quality designs from Turkey. |
Fair exhibitors were equally pleased with the fair.
Nina Widaryatun from PT. Dowa Hanandy Utama in Indonesia, said: “I
have been visiting APLF for more than 10 years and this is our first time to
exhibit at Fashion Access. We believe this is the best place for us to promote
our product to the global market and we have received orders from Hong Kong,
Korea and Singapore on the first day of show! We definitely will come back for
the next edition.”
Hong Kong's Irene Lai from A-Leader Luggage Manufacturing Co. Ltd. added: “We are very happy with Fashion Access this year. There are many
new visitors who are interested in our men’s leather bags. I think
business-matching meetings organised by Fashion Access are very helpful too.”
At the Fashion Trends Space at FASHION ACCESS - a platform provided the season's
trends for shoes, bags and fashion products, featuring the
best picks from exhibitors’ collections. "Cosmic" influences were projected as the key Spirit of the Season for innovative and fantastical themes, bold colours and materials.
Click
HERE to take a look at the Fashion Trends
Space photo gallery.
The next edition of FASHION ACCESS will take place from 25 –
27 September this year at the Hong Kong Convention & Exhibition Centre. Click HERE to find out more.
Interested exhibitors and trade visitors in the UK, please contact myfashionconnect@gmail.com for more details.