Monday 25 October 2021

Decorex Returns In London To Reunite The Interior Design Community and Celebrate International Design Excellence

Photo from Decorex

Decorex
in London prides itself as Europe’s leading high-end interior design show that has been uniting the interior design community for 43 years, and this autumn, the trade fair “triumphantly returned with a portfolio of the very best names in luxury design and interiors”, throwing its doors open at Kensington’s Olympia London 10-13th October 2021. 

Photo from Decorex

The centerpiece of the show was interior designer Sara Cosgrove Studio’s circus themed bar, The Circus, a whimsical and fun space that was a talking and meeting point for guests to enjoy. Under a 1.5 metre glittering mirror ball, Sara and her team chose exotic drapes and hand-painted motifs for the bar, creating a ‘welcome back’ atmosphere following a year of virtual design events.  Photo from Decorex

Creating a celebratory atmosphere, the four-day event provided a premier platform for key designers and suppliers to connect with new and familiar faces whilst discovering and nurturing new talent and future trends.

“Decorex wouldn't be possible without the continued support of our community. We’d like to give a big thank you to all of those that were involved in 2021’s edition – from our ground-breaking exhibitors, dedicated designers of our features, the speakers who shared their expertise and every visitor who came to celebrate design.” -  Sam Fisher, Decorex Event Director.


This year’s show highlighted a carefully curated pool of high-end luxury brands which showcased collection launches and exceptional craftsmanship across a mix of products and designers. After a gap of ‘real life’ events across the industry, brands were thrilled to be back at Decorex and used the show to launch never-seen-before collections and pieces.

“It's good to be back after two years away and great to see so many happy faces! The show has surpassed our expectations and has a high calibre of visitors.” - Bart Folens, Export Manager, Vincent Sheppard.


This year, a judging panel of industry experts awarded the coveted Decorex 2021 Stand Awards. Belgian brand of fine wallcoverings, Omexco won the Best New Product Award and Best Sustainable Product was awarded to Natural Mat for their British-made, organic mattresses, beds and bedding. Lighting studio, Kinkatou were awarded Best New Exhibitor and the Best Stand Award was awarded jointly to John Cullen Lighting and The Beardmore Collection. The Ticks All the Boxes award was won by eco-friendly paint brand, Argile couleurs de terre.

The Decorex Talks Programme held during the event covered a range of topical discussions from a lineup of over 70 speakers. Speakers included British designers Lee Broom and Richard Brendon, The Repair Shop’s Jay Blades and interior designers Kelly Hoppen, Sophie Ashby, Jo Littlefair and Shalini Misra.









For the first time Decorex featured a live art installation giving visitors the opportunity to witness a unique mural come to life across the first few days of the show. Artist Jan Erika took to the show floor to create a unique piece of art in her distinguished and bold abstract style. 









In collaboration with Decorex exhibitor Argile, Jan used two shades of paint from their collection to create a unique piece on a 10-metre wall. “I’m excited to feel the buzz this year – post pandemic and appreciate all of the incredibly talented designers and new collections,” comments Jan Erika.

For those unable to attend in person, the October show will be shortly followed by a virtual event, Decorex Virtual from 16-18th November which will feature all exhibitors from the live show plus the engaging talks, a vast product catalogue, online meeting facilities and a 3-D exhibition walk-through created by the UK's leading creator of 360 Virtual Tours, Venue View.

“The opportunity to get live feedback from important and influential customers is invaluable and we can't wait to be back next year.” - Tim Doyne, Managing Director, Pooky Lighting

Decorex will return to Olympia London next year, from 9-12th October 2022.

Photos by Lucia Carpio for MyFashionConnectGlobal unless otherwise noted.

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