Thursday, 5 June 2014

Digital textile printing elevates design creativity

When reviewing the wide range of textile designs we witness today, the designs can only be made possible by new developments in digital textile printing which has brought about a design revolution and is the most significant advance in fabric-printing technology since the invention of the silk screen, according to experts.  
A selection of digital printed scarfs by Miroglio Textile of Italy, shown at Premiere Vision Paris earlier this year.
Photo by Lucia Carpio for My Fashion Connect.
In my recent research on the subject, I found that the sky is the limit it seems when one reviews the wide spectrum of print designs in the world of fashion – from garden floral patterns to tropical, botanical or nautical themes,  geometric designs from micro to oversize scales, brush-stroke inspired patterns, fantastical scenes, pop art graphics, painted portraits, abstract designs and paisleys .  All these have been made possible by the evolving developments and new technology in digital printing, which has become a means for fashion and textile designers to take their creativity to new levels. 

New technology allows designers to seek inspiration from previously unexplored sources, and use it as a new visual language for surface design.  One may ask - is it printed or hand-painted, is it a photograph or a drawing?  The whirl of colours and printed images are increasingly sophisticated and can fool the eye.  

To read my full article on “Digital Printing” just published in the June/July edition of AT A Journal, click HERE. 

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