CABANA - unique magazine for those who love beautiful things

While there is so much information out there constantly available to entice us on the internet, or on the streets of great cities, in retail shops and book stores everywhere, I was pleasantly surprised to be drawn to a unique magazine that has given me much food for thought; so much pleasure by simply touching it and flipping through its pages.
After strolling through the aisles of the London Print Design Fair looking for print trends and inspiration, I came upon one unique magazine under the title Cabana displayed by Chelsea-based exhibitor Potterton Books London.

One of the four limited edition covers designed by Gucci for the Spring-Summer 2016 issue of Cabana magazine.

Beautifully printed in Milan, the current Spring-Summer 2016 edition features four different limited edition fabric covers which were designed by the luxury fashion house Gucci.

"It's like being part of a tribe.  A tribe of those who love beautiful things."

As editor-in-chief and founder Martina Mondadori Sartogo explained in her foreword, the ethos of Gucci is reflected through the pages of Cabana.

She quoted Gucci's creative director Alessandro Michele's thoughts on the very new and very striking brand identity he is moulding: "It's like being part of a tribe.  A tribe of those who love beautiful things."
Alessandro Michele of Gucci had not only done the covers of this Spring-Summer 2016 edition of Cabana, but also helped to shape and conceive one of the portfolios on Roman architectural history.
Potterton Books explained that Cabana was a rare find for them: they had got word of it through an interior designer in New York.  Like a coveted commodity, Cabana is stylishly elegant, and my personal copy (shown in picture above) shall be treated as a coffee-table objet d'art rather than just a magazine.  The pages are like art galleries showcasing the homes and work places of art collectors themselves, or historial architecture that have provided inspiration for contemporary styles.
The photographs don't just show interior designs but present details of houses and buildings in artistic intimacy.

But don't expect to find exhaustive information on every detail as one would in conventional magazines.  The editors want readers "to be inspired, to start travelling with your mind to that place, like visual storytelling."

Cabana is published twice a year in English.

Photos: Lucia Carpio for My Fashion Connect Global.