Luxury Sector becoming less opaque

Christian Dior: Designer of Dreams at the Victoria & Albert Museum, London until 

1 September 2019.
  Designs by current Dior creative director Maria Grazia Chiuri .

Photo by Lucia Carpio.

Luxury brands Gucci and Bottega Veneta are the highest scoring luxury brands reviewed  by Fashion Revolution’s Fashion Transparency Index 2019 to have made the 31-40% range of scores, and have achieved 100% on policy and commitments and governance. Chanel’s score increased by 7%, Sandro and s. Oliver by 9% and Christian Dior by almost 22%, demonstrating that for the first time ever, several major fashion brands are beginning to disclose supply chain information. Chanel also published its first ever Report to Society and s. Oliver launched a responsibility section on its website for the first time.

Only five brands (2.5% of the brands reviewed) scored zero this year, compared with nine brands (6%) last year. These are Eli Tahari, Jessica Simpson, Mexx, Tom Ford and Chinese menswear brand Youngor.  Another 10 brands are disclosing almost nothing (less than 2%), including Longchamp, Max Mara, New Yorker and several others.

“There is still a lot of work to be done”, Sarah Ditty, Policy Director and report author, cautioned, “detailed information about the outcomes and impacts of their efforts is still lacking. The average score among the biggest fashion brands and retailers is just 21%, showing that there are still far too many big brands lagging behind. Major brands are disclosing very little information and data about their purchasing practices, which means that we still don’t have visibility into what brands are doing to be responsible business partners to their suppliers.”

Fashion Revolution believes that the major fashion brands have the moral imperative and ability to effect change on a global scale for large numbers of people. Brands will also need to innovate, use fewer resources and help their customers consume less, take better care of their clothes and use them for longer if we are to tackle the climate crisis..

"To help drive this change, each year we explore a few key issues in deeper detail. This year we have  chosen 4 out of the 17 Sustainable Development Goals that are particularly relevant and urgent for the global fashion industry to achieve by 2030 as this year’s Spotlight Issues:  SDG5: Gender Equality, SDG 8: Decent Work, SDG 12: Sustainable Consumption and Production and SDG 13: Climate Action.

Sarah Ditty concluded: “We will continue to use the Index to measure brands’ progress and help push them harder and faster towards taking on more responsibility for their policies, practices and impacts.”

H&M announces bringing Product Transparency to Scale allowing customers to make informed choices.

H&M urges consumers to join its sustainable fashion future by launching transparency layer for all their garments on hm.com starting April 23.  By sharing extended details on where their garments are made they make it easier for customers to make more informed choices when shopping.

H&M's sustainable commitment began in 2013 when they were the first global fashion retailer to publish our supplier list online and starting in 2017 they tried out the transparency layer at a smaller scale on their Conscious Exclusive collections.

They are now taking this work one big leap further by launching product transparency for all garments on hm.com. In addition, the majority of H&M HOME interior products sold on their website will have this as well, according to their statement released today.

For each of their garments, H&M now share details such as production country, supplier names, factory names and addresses as well as the number of workers in the factories. In addition, customers can find out more about the materials used to make a specific garment.

“We are so proud to be the first global fashion retailer of our size and scale to launch this level of product transparency. We want to show the world that this is possible. By being open and transparent about where our products are made we hope to set the bar for our industry and encourage customers to make more sustainable choices. With transparency comes responsibility, making transparency such an important factor to help create a more sustainable fashion industry”, says Isak Roth, Head of Sustainability at H&M.

As of April 23, the transparency layer will be available in H&M’s 47 online markets. Customers can also access this information when shopping in their physical stores by using the H&M app to scan the price tag on a product to see its details.